The fitness industry, like all other industries, has it’s fair share of hardships. It’s hard to focus on fitness when there are so many legal issues clouding the air. Enhanced Athlete is a company that strives to help those seeking to make gains in their personal workout life. Recently, they came under fire by a company known as Nutrition distribution, who sought to take small sums of money from over 70 other companies including Enhanced Athlete. They essentially threaten their competitors for a smaller amount to pay them off to prevent further trouble.
This behavior was not to be tolerated by Enhanced Athlete, and they sought to bring justice to this situation. They were accused of false advertising and the courts found in the end that there was no evidence of damages that would allow the injunction. After a long struggle, they conquered their challenge and it is a step forward for the 70 other companies who fell victim to lawsuits from the company known as Nutrition Distribution. They have made a habit of picking the pockets of those whom they are in competition with to achieve a greater amount of money collectively through settlement money.
It is hard to achieve such a height as to fend off such an injunction, but Enhanced Athlete shows promise for the future of the fitness industry and displays a lot of heart towards those who go without true justice. The charges were completely dropped and it served as a positive result for the overal mentallity of the industry.
Two sister companies to Enhanced Athlete that keep the same principles of hard work and fairness are Enhanced Coaching and Enhanced Gear. Enhanced Coaching is a training program where you can get professional help in toning your physique with the proper programs and plans. This is all tuned toward your individual goals. Enhanced Gear is a similar platform that focuses on the important gear that will give you the edge in the gym and out.
It’s imperative to use the correct gear for the sport to prevent injury and improve one’s own mentality. These companies know that psychology of the sport is important, as when you feel good you perform good. They ensure that the fabrics are comfortable and the plans are tailor made for all levels of fitness. This is important because some people are at different levels and require more specialized physical training.
It was an awesome experience meeting some of the greatest #bodybuilding minds and bodies of future and past. True #pioneers of human evolution, visionaries of body and mind alike. It was an #honor to meet these men that helped set the platform for what the bodybuilding.and #fitness industry is today. #flashbackfriday #riprichpiana
— Dr. Tony Huge (@enhancedathlete) February 9, 2018